ANTI-SMOKING CAMPAIGN

Anti nicotine campaign 1 from Natalia zi on Vimeo.


-->

Campaign Project

 We were required to produce a camping video whose purpose was to rise awareness of particular cause. Our group (Me and Melina Ioannou) decided to do anti-smoking campaign.

The reason why we have done it is because a lot of people around us is smoking, and sometimes I smoke as well. 

While we were searching for appropriate information about smoking we found a lot of pictures that showed how much damage smoking causes. At this point I started to think more, what I am doing to myself. I am a healthy person at the moment but everything can change anytime. So I am asking myself: why? Why you want to die earlier then other people/ your friends?

To make this video we used the Kodak video camera, which was really helpful and easy to manage it. To edit the clip we used iMovie, it was my second time that I have been using it, (first project was psychogeography) and each time I feel more confident using different tools that I have never used before. I have uploaded it on Vimeo. At first I had a problem to post this video as it is, but I found a tutorials online how do it, and quickly sorted it out.  

Storyboard:

-->

The story is about two students, one is the 'cool one' and she is smoking, the other one wants to be 'that cool' so she is too shy to refused the proposition of the cigarette. At first we can see that whatever physical activity they are doing, they feel sick and have a breathing problem. The video is forcing the audience to ask themselves a question ‘do you know what is wrong?’ That part is a key point for smokers because more or less they are facing breathing problem and that they can find similarities with theirs real life.

-->

Then the light changed to be brighter and you finally can see in colours, which symbolise the new life/freedom.

This project was inspiring and for me as well as a great opportunity to  develop my editing skills. I appreciated this task. We had to think of the plot, scenery, the idea and message which we want to sent to the others. 

We shared it on our Facebook page, and a lot of our friends liked it. Which in my opinion is a great thing! 

We can share our work and do something good about it! We can push somebody to quit smoking!